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TRADE SHOW EXIBIT
A trade exhibit for a Wyeth-Ayerst anxiety medication involved working with an exhibit manufacturer in Germany. Concept and dimension sketches were given to a group to generate blue prints that were then sent to Germany. The exhibit was then driven to Athens and assembled. The invention of a game to test stress levels was another part of the exhibit. The game was inspired by the child's game "Operation". A loop of metal was to follow a path along a curved wire without touching the wire. It was good for some humor and worked well as a method of getting doctors to come up to the Wyeth-Ayerst display.
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