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Graphic design and marketing is the process of thinking, planning and creating for the specific purpose of helping businesses succeed. 25+ years of business experiences, or simply the observation of  a leaf blowing can all contribute to a new idea, a new way to deliver a company's capabilities, a new way to gain the attention of a target audience. There is nothing one can learn that won't be valuable in this industry, but clear thought about the business,  the audience and the competition is the foundation to a solid branding/marketing strategy.
  • Branding / Logo development

    A logo is often the start of brand development. Every business and product is different. A company or product logo needs to deliver its qualities in an innovative and inspiring and "brandable" visual. We listen to you and then create a logo that you can grow with.

  • Corporate Communications

    Every communication with a target audience is an opportunity to make an impression. Brochures, presentations, stationery, you name it, they all can deliver your company's value and effect the decisions of your target audience.

  • Publication Design

    As a person pages through a publication they experience the information over time. Pacing, composition, typography, image style and concept are all used to make the experience entertaining, educational and to keep the reader engaged.

  • Web Site Development

    A websites can be simple or complex. They can deliver information about a business or product or they can be an interactive tool used to accomplish tasks. Whatever the purpose,  they need to function well for the human experience and for the current SEO requirements. Websites serve two masters.

  • Print (of all kinds)

    Ink is so "old-school." Well, not really. It's just another way to influence a target market. And knowing how to take a visual concept and make it sing with the specific challenges of printing is something we know well.

  • Package Design

    80 percent of wine sales is a result of the wine label. Packaging is a way to separate a product from the competition. It also gives an immediate perception of value to the potential buyer. At the point of sale you want quality packaging on your side.

  • Exhibit Design

    It takes about 5 seconds at a trade show to either draw a potential customer in or confuse them and watch them walk by. Delivering a clear and inspirational exhibit makes this "first impression" a good one.

  • Signage

    A cheap magic marker scribble or a beautifuly designed sign, both may say "good food" but only one delivers a sense of truth and trust. Design of signage is critical to giving the best impression to the public. And with way-finding or educational signage effective design can make the complex look simple.

  • Email Marketing

    If an email is not relevant it results in giving the "delete" key more exercise. If it IS relevant concise content and effective design keep the reader engaged longer, giving your message a better impression and more time to be understood.

  • Product or Service Literature

    Sometimes more education, sometimes more sales. Product or service literature needs to deliver an initial value proposition and then go deeper into what may motivate a customer to buy. This is done with the tone of the writing and with the "look" of the material. Making someone say "wow" while learning is the key.

  • Advertising

    First, where is your target market "hanging out?" That is where you need to advertise. Now, No.1 - break through the clutter. No.2 - deliver a very quick initial message. No.3 - repeat. Repetitive and effective advertising cuts through the clutter and moves your company or product to the "top-of-mind."

  • Consulting

    It could be a review of existing marketing, or maybe a meeting discussing a conceptual brand or campaign. What ever you need we believe that all good things start with a conversation.

  • You Name It

    We listed many of the things we do but we love new experiences and challenges. If you have other needs where creativity can lend a hand, just ask. We'd love to talk with you about them.

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The Things We Do:

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What's New

20 Years

240 months, 960 weeks, 4,800 days (not counting weekends). And even though it's a cliché, in some ways it seems like only yesterday that AXIS visual was born.

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A New Home

After 19 years at our previous location we moved into a new office. The new office gives us a more creative space to meet, to collaborate and to show what we do. And it's just fun.

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Proposal 2.0

One of AXIS's valued clients has been asking us to design their proposals to their targeted customers. These proposals are 17 x 11 inches and give 80 plus pages of healthcare services data the look of an entertaining  publication and are now (we are happy to say)  a pleasure to read.

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Human beings are a visual species. They constantly observe and evaluate. Graphic design influences people. When it's done well people may be moved to experience something, learn more about it, buy it, trust it, taste it, play with it, own it, rent it, or just about any other human engagement. When it's done poorly it can repel a potential customer. AXIS visual works as a visual therapist for the success of our clients.

1600 Lower State Rd. Doylestown, PA 18901     215.491.0332

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THOUGHT IS THE FOUNDATION

FOR BUSINESS MARKETING...

Brain art
AXIS visual logo

Branding, Design & Marketing for Business Success

Background logo
Bachground logo blur 2
Background logo blur 1
Brain art
Word baloons
Background logo
Bachground logo blur 2
Background logo blur 1
  • Branding / Logo development

    A logo is often the start of brand development. Every business and product is different. A logo needs to deliver it's qualities in an innovative and inspiring visual. We listen to you and then create a logo that you can grow with.

  • Corporate Communications

    Every communication with a target audience is an opportunity to make an impression. Brochures, presentations, stationery, you name it, they all can deliver your company's value to your customers.

  • Publication Design

    As a person pages through a publication it's an experience through the publication's pacing and content and it happens over time. Pacing, composition, typography, image style and concept are all used to make the experience entertaining and educational.

  • Web Site design

    A website can be simple or complex. They can deliver information about a business or product or they can be an interactive tool used to accomplish tasks. But they need to function well for the human experience in addition to the SEO needs. Websites serve two masters.

  • Print (of all kinds)

    Ink is so "old-school." Well, not really. It's just another way to influence a target market. And knowing how to take a visual concept and make it sing with the specific challenges of printing is something we know well.

  • Package Design

    80 percent of wine sales is a result of the wine label. Packaging is a way to separate a product from the competition. It also gives an immediate perception of value to the potential buyer. At the point of saleyou want quality packaging on your side.

  • Exhibit Design

    It takes about 5 seconds at a trade show to either draw a potential customer in or confuse them and watch them walk by. Delivering a clear and inspirational exhibit makes this "first impression" a good one.

  • Signage

    A crayon scribbled sign or a beautifuly designed one, both may say "good food" but only one delivers a sense of truth and trust. Design of signage is critical to giving the best impression to the public. And with way-finding or educational signage effective design can make the complex look simple.

  • Email Marketing

    If an email is not relevant it results in giving the "delete" key more exercise. If it IS relavant concise content and effective design keep the reader engaged longer, giving your message a better impression and more time to be understood.

  • Product or Servece Literature

    Sometimes more education, sometimes more sales. Product or service literature needs to deliver an initial value proposition and then go deeper into what may motivate a customer to buy. This is done with the tone of the writing and with the "look" of the material. Making someone say "wow" while learning is the key.

  • Advertising

    First, where is your target market "hanging out?" That is where you need to advertise. Now, No.1 break through the clutter. No.2 deliver a very quick initial message. No.3 repeat. Repetitive and effective advertising moves your company or product to the "top-of-mind."

  • Consulting

    It could be a review of existing marketing, or maybe a meeting discussing a conceptual brand or campaign. What ever you need we believe that all good things start with a conversation.

  • You Name It

    We listed many of the things we do but we love new experiences and challenges. If you have other needs where creativity can lend a hand, just ask. We'd love to talk with you about them.

FOR BUSINESS     MARKETING...

Word baloons
Background logo
Bachground logo blur 2
Background logo blur 1
Brain art

Word baloons
Background logo
Bachground logo blur 2
Background logo blur 1
Brain art
AXIS visual logo